NJOY produces America’s favorite electronic cigarette. With over 80,000 retail locations nationwide, NJOY is the #1 electronic cigarette retail brand in the USA and the only one to sell in all 50 states. Our Scottsdale, Arizona headquarters lends itself to some pretty phenomenal golfing, although we prefer to spend our time developing groundbreaking products and technology for our customers.
Founded in 2006, NJOY is committed to leading the electronic cigarette industry with superior leadership, product quality and innovation, and customer service, in the most responsible way. This is what we call the “NJOY GOLD STANDARD”:
- Management Team
NJOY’s executive team combines decades of industry experience and an unparalleled commitment to consumer-driven product innovation behind our Gold Standard approach.
- Product Quality and Innovation
NJOY leads the industry in manufacturing and quality control practices and tests all products to ensure superior performance, offering its customers a 12-month warranty. NJOY is the only major electronic cigarette company to perform nearly all of our product research and development in the United States. Our retailers voted us the #1 Product Innovator, winning NJOY the 2012 Supplier Excellence Award for New Product Innovation from the Convenience Store News, along with top brands Hershey’s, Anheuser-Busch, and PepsiCo. And our next generation disposable electronic cigarette was voted “Best E-cig” by consumer gadget guide Gizmodo.com.
- Customer Service and Satisfaction Guarantee
NJOY has a dedicated, highly trained customer service team that is available 24/7 to answer customer questions. Plus we’re the only electronic cigarette manufacturer to offer a 30-day money back guarantee plus a one year warranty on our products.
- Regulatory Compliance
NJOY is the only e-cigarette company to have had its marketing practices reviewed by Federal District and Appellate Courts and found to have not made or implied health claims. The FDA is prohibited from restricting NJOY product imports as a drug or drug delivery device. NJOY will continue to meet or exceed regulatory and legal compliance requirements and defend its right to import and sell a product that offers smokers a satisfying alternative.
- Corporate Responsibility
NJOY deliberately does not offer flavors or colored batteries as part of our electronic cigarette collection in order to avoid appealing to youth. We also take pride in our industry-leading recycling program that allows customers to return packages in exchange for complimentary products.