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FRIDAY FLASH SALE

35% Off Select Items, Use Code: FRIDAY35

40% Off Vape Kits, Use Code: VAPEKIT40

Limited Quantities! Expires at 11:59pm EST

Vape starter kit

Vaping

Explore NJOY's all-new line of delicious e-liquids and feature-packed vape kits
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Recharge

Recharge

The best rechargeable electronic cigarette system we've ever created
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Kings

Kings

The iconic NJOY King disposable e-cig is all-new and more powerful than ever
Shop Kings
Independent

Independent From Big Tobacco

NJOY is America's largest independent e-cigarette and vaping company. Our mission is to obsolete combustible cigarettes completely. We are not owned by Big Tobacco and we never will be. We believe that the vaping and e-cigarette industry can change the world and we are proud to stand with our customers and partners to take part in the movement.
Vaping eliquid

INTRODUCING Amazing NEW E-Liquid Flavors from NJOY!

From Double Espresso to Vanilla-Bean to Black & Blue Berry to Single Malt Scotch, try NJOY's delicious new e-liquid flavors.
Shop E-Liquids
Vaping howto

How To Vape — Learn Everything you need to know NOW!

Please check out our simple step-by-step customer guide to vaping! Great vaping satisfaction on Day 1!
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Satisfaction

Your Satisfaction Is Guaranteed

NJOY's standard setting satisfaction guarantee — 100% customer satisfaction — or you get your money back!
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Aclogo tout

Introducing the Artist Collection

The Artist Collection is an exclusive new line of liquids crafted by five of the leading artists in the vape industry in partnership with NJOY.
Learn More